2002 Addressing/Distribution Spring Conference

           2002 Addressing/Distribution Spring Conference
              March 19-21, 2002 • Sheraton Sand Key Resort • Clearwater Beach, FL


TUESDAY, MARCH 19
WEDNESDAY, MARCH 20
THURSDAY, MARCH 21
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Wednesday, March 20
(please note: presentations not currently linked will be posted shortly)

9:00-10:15am / Postal Policy Issues

Rate cases are not the only venues in which postal policy decisions are made. Two other very important issues are looming on the horizon. In this panel, you will hear about the Postal Service's view of itself as an institution undergoing change through a presentation on its soon-to-be-released "Transformation Plan," as well as receiving a timely and sobering update on efforts within Congress to enact a measure leading to substantive postal legislative reform.

Moderator:
Gene Del Polito, President, Association for Postal Commerce

Postal Reform Issues
Tom Sharkey, Manager, Government Relations, US Postal Service

Transformation Plan
Ralph Moden, Vice President, Strategic Planning, US Postal Service


10:40-11:45 / KEYNOTE

State of the Business: A Market Perspective
John R. Wargo, Vice President, Service & Market Development, US Postal Service


12:00-1:30pm / KEYNOTE

Executive Perspective on Marketing Today
Andrew C. Goldberg, President & COO, Publishers Clearing House


1:30-3:00 / Operational Issues

Mail.dat/PostalOne! Case Study & CONFIRM and MERLIN Update

In this session, you'll hear actual case studies from mailers who are participating in the Postal One! Program. You'll hear from the US Postal Service on recent developments with this key program as well as receive an update on CONFIRM. The MTAC Presort Optimization workgroup is considered to be one of the most successful. Hear about successes and future initiatives that may present opportunities to lower costs. Lastly, we'll get an update on MERLIN from the US Postal Service and mailers.

Moderator:
Anita Pursley, Vice President, Postal Affairs, Quebecor World and Conference Co-Chair

Panelists:


3:25-5:30 / Operational Issues Cont'd

Presort Optimization

Panelists:

MERLIN

Panelists:

Mom's Apple Pie: Observations & Viewpoints on Flat Mail Preparation

Observations and viewpoints on Flat Mail preparation, since the 1997 Armistice Day Open until now, with a look at the possibilities in the short-term future.

Presenter:
James W. Schemmel, Director of Distribution, Communications Data Services

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