|
Issue Date |
Title |
Author(s) |
Synopsis |
 THEME:
MULTI-CHANNEL PUBLISHING
September/October 2011
|
|
One Size Fits All? Not in Multichannel Publishing |
Joseph Bachana |
In multichannel publishing, no single technology fits all vertical market applications. |
|
Financial Times Vacates iPad Store in Pursuit of Multichannel Efficiency |
Chuck Lenatti and Ivan Mironchuk |
Financial Times was working on a browser-based app months before it pulled out of the App Store. |
|
Reader's Digest, the iPad and the Revival of Curation |
Chuck Lenatti |
Perhaps no digital platform has suited Readers Digest quite as well as the Apple iPad. |
|
Used Wisely, Multichannel Publishing Adds Value to Existing Content |
Brett Kizner |
Print publishers can leverage current assets and staff to develop new channels and maintain old ones. |
|
Managing Digital Assets in the Cloud |
David MacLaren |
Publishers need to be agile and adept at storing, organizing, accessing, formatting and distributing content. |
|
Extreme Publishing Calls for Extreme Management |
Suzanne Mescan |
Electronic delivery options are numerous and growing every year. |
|
Atex Multichannel Content and Customer Solutions |
Peter G. Marsh |
Media companies need a unified technology platform. |
|
Meredith Extends Its Brand with Multichannel Publishing |
Penny Sullivan |
Meredith has aggressively expanded its digital editions on tablets. |
|
Cross-media Publishing Production: Here We Go Again |
David Zwang |
With tablet and mobile application design and production, very familiar issues are rising to the surface. |
|
Behind the Digital Mobile Production Magic |
Jill Baker |
The production process for digital and mobile conversion is not too different from print. |
|
IDEAlliance and the Future of Multichannel Publishing |
Dianne Kennedy |
Q&A |
