CMP for Sales / Account Executives
Online training for Sales & Account Executives on selling the value of your company’s color capabilities
The IDEAlliance Color Management Professional - Sales Training is a 2.5 hour online program designed to bring the value of color management to the sales team in easy to understand terms.
Many sales challenges exist when it comes to managing customer’s color expectations:
1. Assuring a proof-to-print match
2. Assuring brand color across multiple jobs and devices
3. Assuring your company has the ability to deliver consistent quality and communicating that value to your prospects
Your company has invested in new technologies and training to keep your print production state-of-the-art.
1. Are you maximizing the value of this investment?
2. Do your sales and account executives know how to properly position your company as a quality leader?
3. Would your sales team benefit from expanding their knowledge of key color management terms and concepts?
Consisting of five (5) lessons, this eLearning program provides a unique opportunity to educate the Sales Team or others who interact directly with the end customerto the fundamentals of color management, without overloading on the technical details. Those who successfully complete the online exam will achieve the industry recognition of Color Management Professional – Sales and be added to the IDEAlliance database of certified professionals.
Lesson 1: The Realities of Living in a Colorful Society
Lesson 2: The Cross-Media Color World
Lesson 3: Standards and Best Practices
Lesson 4: Devices and Platforms
Lesson 5: The Color Value Proposition
· Supporting Materials: videos, device guides, educational posters, and glossary of terms.
· Tablet Support: Provides for mobile learning so you can take your learning on the go!
· Lesson Bookmarks: Automatically remembers where you left off, even if you switch between desktop, iPad, or mobile phone.
· Easy Navigation: Back, forward, and fast forward.
· Table of Contents: Easy search and review of topics inside a lesson. Great for post training reference when you need it!
· Non-Scored Quiz Questions: To test comprehension and help to make sure the learner is ready for the final certification exam.
The training is presented in a team format with David providing the technical expertise in an easy to understand manner and Steven providing the voice of the sales professional on why all this is important to your customers, and how this training will help you to reach your sales goals.