The IDEAlliance Color Management track of the DIMA Conference aims to answer the Why, What and How of color management for photographers, photo labs, print providers, publishers and agencies. The two sessions on the first day are designed to demonstrate why color management is essential in a digital photography workflow and give photographers the tools and resources they need to begin implementing color management if they haven't already, or improve the integration of color management into their workflow. On the second day we dive deep into individual aspects of color management from ensuring your files print perfectly, to eradicating proofing problems.