PRISM Metadata Initiative

Hands-On PRISM Workshop

In this workshop, you will:

  • Participate in peer discussions focusing on today's print-first workflows, mobile workflows and the bottlenecks and costs of maintaining these workflow silos
  • Gain hands-on experience using  Ictect / Microsoft Word tools to generate PRISM XML articles complete with critical descriptive and rights metadata from WordPress or any other content creation format that is ready to upload to your DAM and workflow systems
  •  Learn about how you can redesign production workflows based on new Microsoft Office / Office 365 publishing technologies to position you to profit from hybrid content distribution models

Note: Due to the hands-on nature of the workshop, space is limited to 10 participants. Reserve your spot early for this important workshop!

Registration Coming Soon!

What is PRISM?

PRISM is industry-standard Metadata that can be used to build efficient, multi-channel publishing solutions.

With PRISM a publisher can create, manage, aggregate, produce, distribute and reuse content.

The Source is the Solution!  The Magic is in the Metadata!

The PRISM Metadata Initiative is an Idealliance Working Group that develops  interoperable, standardized, metadata-based publishing solutions. The PRISM Metadata Initiative brings together the work done by the PRISM (Publishing Requirements for Industry Standard Metadata) Working Group and the nextPub/PRISM Source Vocabulary Working Group to function as a single, unified body with the ongoing mission of developing standardized, metadata-based solutions for publishers.

Metadata solutions for efficient, multi-channel publishing
- Click PLAY to learn more.

Using PRISM you can:

Capture Content from Websites
The PRISM Aggregator Message for Web content, or PAMW, can be used free of charge to automate content capture from websites for archive, reuse and monetization. 


Manage Content and Media Assets in a DAM
If you are in the process of defining a metadata vocabulary with associated controlled vocabularies so that they can be managed in a DAM, you can use the core PRISM Metadata Specifications free of charge.


Send Content to multiple Licensors, Syndicators & Aggregators
The PRISM Aggregator Message, or PAM, can be used free of charge to send your content to others across the media supply chain. 

Implement a Multi-Channel Publishing System
If you are establishing a source content repository to publish across media channels, use the PRISM Source Vocabulary, or PSV

About PRISM Metadata Specifications:

The PRISM Working Group initiated its work in 1999, released PRISM 1.0 in 2001 and addressed publishing across media platforms by releasing PRISM 2.0 in 2008. Today PRISM Specifications serve as the foundation for threee XML publishing solutions:

  • PRISM Aggregator Message (PAM): An XML tag set developed in 2004, designed to package articles for delivery to content aggregators. PAM is built on PRISM metadata fields and XHTML for encoding text.
  • PRISM Aggregator Message for Web Content (PAMW): An XML tag set developed in 2014, designed to automate the caputure of online articles for archive, reuse and delivery to content aggregators. PAMW is built on PRISM metadata fields and XHTML 4 for encoding text.
  • PRISM Source Vocabulary: An XML tag set developed in 2011, designed to encode a wide variety of content, from articles, to advertisements to the chapters of books. PSV is built upon PRISM 3.0 metadata and HTML5 for encoding text and rich media content.