SPECTRUM 2005
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PRESENTER INFORMATION

Keynotes

Jack Kliger, President and CEO, Hachette Filipacchi Media, U.S., Inc.

Power of Magazines

Jack Kliger
President and Chief Executive Officer
Hachette Filipacchi Media, U.S., Inc.

Sunday, September 25 - 1:00pm

Abstract: Coming soon.

Bio:
Jack Kliger is President and CEO of Hachette Filipacchi Media U.S., Inc., a subsidiary of Hachette Filipacchi Médias, the world's largest consumer magazine publisher. Kliger is currently also serving as vice chairman of the Magazine Publishers of America. Hachette's 21 enthusiast titles including ELLE, Car and Driver, Road & Track, Woman's Day and America Photo reach more than 50 million consumers. Additionally, Hachette includes custom publishing, integrated marketing, database and market research as well as Hachette Enterprises. A 30-year veteran in the publishing industry, Kliger joined Hachette in 1999. Before that, he worked in key executive positions at Advance Publications from 1980 to 1999 including Executive Vice President of Parade Publications, Executive Vice President of Condé Nast Publications, as well as Publisher for both Glamour and GQ magazines.


Jonah Bloom, Executive Editor, Ad Age

The Future of Print in the NEW Consumer-Controlled Marketplace

Jonah Bloom
Executive Editor
Advertising Age

Sunday, September 25 - 2:15pm

Abstract: Will print survive in a marketplace where the consumer has control? Top level executives from the publishing and media industries will discuss the impact of the new consumer-controlled marketplace on the print industry. They will provide insights - and critique - on the:

  • challenges our industry is facing
  • the need for change and the demand for innovation, and
  • how to "rewrite the rules" of our industry in order to have a successful future.

Get the inside story on the NEW consumer-controlled marketplace from the publishing company, agency and client perspectives. The end result is to encourage the audience to embrace change and innovation.

Bio: Jonah Bloom is Executive Editor, Advertising Age, the world’s leading marketing and media publication. He oversees the day-to-day editorial operations of the weekly publication, which reaches more than 300,000 readers, as well as helping to manage AdAge.com and Madison + Vine. He joined Advertising Age in September 2002 from PRWeek magazine. He helped to launch PRWeek in 1998 as news editor and went on to become editor-in-chief. He also has considerable experience reporting on the media industry in Europe. His other roles have included being magazines editor on journalist’s weekly Press Gazette, a news reporter on VNU’s Accountancy Age and a reporter on weekly print and packaging journal PrintWeek. In 2004, he edited the Harper Collins’ book Top Companies in Marketing & Media. His stories have been published in several national dailies in the UK including The Financial Times and The Guardian.


Daniel Dejan, National Print & Creative Specialist, Sappi Fine Paper

Life with Print

Daniel Dejan
National Print & Creative Specialist
Sappi Fine Paper

Monday, September 26 - 12:30pm

Abstract: The Print Media Industry must enhance the power of print message to corporate executives, media strategists, media buyers, print buyers, and the business and creative communities. We - as an industry - must seek greater visibility for the concept of print as a superior communication medium among advertising and marketing decision makers and influencers. The Life with Print campaign would like to improve the knowledge of marketers to not only understand the value of print, but act on it as well.

Bio: Daniel Dejan, is the National Print & Creative Specialist for Sappi Fine Paper. In this position, Mr. Dejan provides value-added marketing, sales and technical consultation as well as conducting internal (in-house) and external (end-user customer) training and educational programs to the printing and creative communities. Mr. Dejan was the National Creative Sales Manager for Sappi prior to the Potlatch Papers acquisition merger. He comes to this position after 30 years as an award-winning graphic designer, art director, creative director, print production manager and buyer and, most notably, as the Principal/Executive Creative Director of Dejan Associates, Inc., a marketing and sales support organization in Chicago and as the Senior Manager of Design and Production for Baxter Healthcare Corporation/Healthcare Communications Group. A dedicated graphic arts educator and author with many years of national and international experience, Dejan has applied his wide-ranging expertise by conducting workshops, seminars, and delivering key-note speeches for design, advertising and print production groups throughout the United States for the past twenty years. He has also been invited to judge numerous graphic design and print competitions.

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