Idealliance is a not-for-profit association created to serve the evolving needs of companies and individuals engaged in today’s print and omnichannel visual communications industry. Stakeholders in today’s industry operate in a high-technology field that is extremely competitive, demanding a superior level of technical expertise and management acumen. Consumers are digesting content in new ways, requiring the visual communications supply chain to meet an ever-evolving demand for orchestrated content across a variety of printed substrates and digital media.
The pacesetter and voice for the visual communications industry
Idealliance provides an open and cross-industry platform for motivated professionals to create a more sustaining, competitive, and compelling graphic and visual communications industry. The Association capitalizes on its integrated capabilities to advance proven technical and management best practices, deliver best-in-class research, education, and certification, and lead a connected community toward innovation and inspiration.
From corner copy shops to multinational printing companies, individual content creators to mega-facility fulfillment operations, Idealliance members utilize association resources to help them grow profitability and meet business and technical challenges, from everyday media production issues to long-term business development. While its offerings meet the shared needs of all companies associated with graphic and digital communications, Idealliance recognizes the distinct challenges of various participants across the industry supply chain and provides specific resources and services for printers and mailers, as well as marketing and fulfillment service providers brand managers, and smaller, owner-operator led companies.