Idealliance members develop, validate and publish technical guidelines and specifications proven to build efficiencies, remove costs, and drive revenue growth within the supply chain. To find the specification of interest, use the menu at the left.
Specifications are classified in three sectors
1) Print Media Creation, Production, and Workflows
Ad Ticket Specification V2.0 is a joint GWG/Idealliance specification that defines standard required and optional metadata fields that may accompany print ad materials being submitted to magazine and newspaper publishers in North America and in Europe.
G7® is Idealliance’s industry-leading set of specifications for achieving gray balance and is the driving force for achieving visual similarity across all print processes.
GRACoL® is a set of guidelines and recommendations to help print buyers, designers, and specifiers work more effectively with their print suppliers.
PQX is a specification to assist brands and other print buyers who wish to automate the tracking of the print quality of their suppliers.
SWOP® specifications are a major factor in the success and quality of publication printing.
XCMYK is a new expanded-gamut CMYK printing method that yields a much wider color gamut than regular 4-color printing.
XML PROSE specification is intended to provide a standardized format for Publishers to communicate job specifications to their Printer/Binder.
2) Mail Supply, Fulfillment, and Postal
ADIS defines a uniform specification for the domestic and international interchange of address data.
Mail.dat™ is the standard embraced by a significant portion of the mail production industry and the US Postal Service to facilitate efficient and process-enhancing communications among those providing list processing, production and mailing services.
Mail.XML™ is a standard, transactional two-way communication protocol between the USPS and the mail production industry.
3) Cross-Media, Digital Asset Creation, Management, and Publishing
PRISM Metadata define taxonomies for publishing that can serve as the basis for asset management, delivery and publication.
PRISM Vocabularies, or terms and definitions, that provide a standardized way to organize and communicate knowledge.
PAMW is a standard format for publishers to use for capturing Web and mobile content and to transmit XM- encoded content and associated metadata to aggregators and syndicators.
PAM, or PRISM Aggregator Message, is used to encode magazine articles and metadata in XML to deliver to content aggregators.
PSV defines XML structures for designing a content repository or for tagging source content
ICE 2.0 Specification provides automated content syndication using XML and Web Services messaging
Static Ad Guidelines are for the submission of DFT ads